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Monday, June 6, 2011

Making friends and raising funds! #Amplify

I recently attended a fundraiser for the Cystic Fibrosis Foundation at McSorley's Beach Pub ( If you haven't had a chance to check out McSorley's, I strongly suggest it (click to find them on Facebook and Twitter). They are located right on A1A—directly across from the beach, just south of Sunrise Boulevard and Hugh Taylor Birch State Park, and just north of the Bonnet House Museum and Gardens. 

In my humble opinion, the greatest thing about McSorley's is their rooftop sundeck, where you can chat with one of their awesome and engaging staff members as you watch the waves caress Ft. Lauderdale Beach. It’s a nice spot and  something of an undiscovered gem. 

Your Event, Better

I met Jamie Lipman at that CF fundraiser. A special events planner, Jamie spent the last few years at The National Hotel South Beach, where she was the sole manager and developer of the Social Catering Department. She was the onsite event and wedding planner and was in charge of every facet from inception to completion. In the last year alone, she planned 166 weddings.

Besides being a hottie and an interesting person, Jamie supports the CF Foundation and runs her own full-service wedding and event planning company, absolute. All her clients benefit from the experience and loyalty that has made her a standout in the event industry. Check out Jamie's website ( or click here to email her.

A Driving Business

When Amplification, Inc.’s Social Medium (Marnie Goldberg) and I attended a fundraiser at Passion Nightclub to benefit the Ann Storck Center (, we had the great pleasure of being introduced to a genuinely interesting company called RedCap. 

RedCap is a membership-based driving service through which members reserve a driver to drive them in the member’s own vehicle. Interesting, right? This eliminates the challenge of being with your vehicle when you can’t drive, shouldn’t drive, or prefer to let someone else take the wheel. More than just a designated driver, RedCap is perfect for a night on the town, trips to the airport, a ride home from a doctor’s appointment, and shuttling kids around town just to name a few.

Once you’re a member, simply call, text, or use the RedCap mobile app (available June ‘11) to make a reservation at least 45 minutes prior to the desired pick-up time and a RedCap Driver will be dispatched to your location. You’re then driven to your preferred destination and your keys are returned to you later. Mindy Karr, the RedCap rep, stressed RedCap’s emphasis on safety, which begins with a rigorous screening process for every driver and continues with comprehensive training to ensure every detail of the RedCap experience is as safe and seamless as possible. Perfect driving records, glowing professional references, and clean background checks are required of all RedCap Drivers. All drivers are subject to random drug tests, and RedCap has a zero tolerance policy. Additionally, drivers are continually trained on safety issues, are held to the highest standards of professional conduct, and they never disclose personal information or activities to outside parties.

Visit or call 866-937-4837 to learn more. If you call, mention Amplification, Inc. and you get a special discount for joining.

Lawful Love

I recently reconnected with a longtime friend via the wonders of Facebook, Colleen Leonard Feinstein, and I want to congratulate her on being a newlywed! I met her and her new hubby, Michael Feinstein, at Coconuts on A1A for a spot of paella and a martini. Michael is an interesting, tech-savvy, funny, and likable guy. Oh yeah—he’s also the principal at Michael L. Feinstein, P. A., a business law practice ( located nearby on Las Olas Boulevard. Best wishes to Colleen and Michael.

This blog post was written by Steve Cabeza, Idea Man at Amplification, Inc. Thanks for reading. Follow us on Facebook and Twitter, please, and take a moment to subscribe to this blog. And thanks to Daniel K. Brantley, the magician who makes our blog posts hum, and a super-talented freelance writer. Email him, follow him on Twitter, and check out his website: And while you’re surfing the web, check out my latest Critical Condition segment on smoking and regulations in the healthcare workplace. It has generated quite a bit of controversy:

Photo courtesy of the Bonnet House Museum and Gardens, visit today!